Our Story

The highly competitive landscape within the aesthetic industry is forcing practice owners to find solutions to cultivate their staff productivity and incorporate data-driven growth decisions into their strategy. There is a significant gap and lack of business acumen in the industry when it comes to understanding finances.

COVID has increased staff turnover, and the newly hired staff members require training. COVID has also streamlined and proven the mainstream adoption of online platforms as a convenient and effective method of learning. Times of uncertainty like these also increase the need for an expert’s assistance. Limited traveling causes limited availability of traditional practice training and consulting solutions. Profitability and operational efficiency are no longer a luxury. Sales and financial training, understanding financial benchmarks, analyzing data, and knowing what to do with that information is vital to the future success of aesthetics practices.

Renowned industry consultant Terri Ross founded APX Platform in 2021, so aesthetic practice owners could finally have an all-in-one, on-demand solution that delivers the proven employee training, analytical calculators and KPI reports, and on-going business mentoring that is critical to success in the post-COVID landscape.

APX Platform is the result of the more than 30+ collective years of experience by our team of expert consultants in the aesthetic industry leading successful global corporations, managing medical spas in Beverly Hills and other locations, and speaking to international audiences.

You voiced your challenges. We listened and created an all-encompassing business intelligence training and growth platform to meet your needs so your practice can soar to unimaginable heights!